Benefit Consultants Blog

What is your personal brand? Why is it so important, how do you build a successful brand and where should you start? Your personal brand can do more to influence your success than any other single factor, including education and experience. This week we will describe what your personal brand is and over the coming weeks, we will begin to plot a course for developing a winning brand to help with finding jobs in Canada.

Your personal brand is your corporate reputation. It is the way others see you and categorize you based on your actions. Often it is based on a very small set of your actions either good or bad. Your personal brand is how you are known, and once established it is very hard to re-brand yourself. Re-branding often requires that you leave your current company and start fresh. More on re-branding later.

Your brand will be built on behavioral trials and tests that you may not even be aware are going on. To truly direct your brand you have to be constantly vigilant about your behavior both in and out of the office. To build a successful brand you have to care what other people think, and you have to seek the approval of those who influence and can contribute to your brand

The first step is to assess your current brand, how are you viewed by others in your company, or social circle. You have to work very hard to cut through your own self absorption, and see yourself the way others see you. You have to embrace the negative, the ugly, the stuff we usually hide from. If you do not think you have any faults you are delusional. If you have ever had a 360 peer review, start there, then write down any humour about you that has ever been uttered. If you are really brave ask people you trust what your worst qualities are.

People view your behavior as outward signs of your personality. They do not lend you the benefit of viewing the things that you do and say within a context of your larger life. If you are short with your boss’s secretary, she will think that you are a rude person, and make your life hell. She won’t know that you are late, have a tooth ache, or are going through a divorce…

If your career is stalled, and you have applied for internal promotions with little success and you are qualified on paper, then you have your brand to blame. It is astonishing how influential your brand is to your success. Promotion decisions will often be based on single impressions that you have given others. “He is a great manager, but I do not know whether he balances our corporate needs very well”.

When your name comes up the first thing that pops into your bosses head will determine your fate.

Over the next few weeks we will be examining the foundational rules to building a successful brand. We will hopefully help you identify the windows of opportunity to build your brand and help you navigate the minefields that can destroy your brand.

To find out more about finding jobs in Canda, visit jobs-in-canada.org.

Interest and keep staff with a company dental plan. Insurance companies receive better payments from companies simply because the worker pays a portion of the dental premium and the remainder is underwritten by the organization. Large enterprises may hire several thousand workers, therefore the insurance corporation will receive high payments each payment period. A bigger dental plan with a company that has a large benefit pool qualify for excellent rates on its benefit policy. This, in turn, allows the company to show better dental plans to their employees than the workers would be able to obtain on their own.
Discount dental plans, bought by an individual, may simply offer discounted dental benefits which are no match for a corporate dental insurance policy that is superior and costs the same or less. Should the workers need dental work a portion of all the costs will be underwritten by the insurance enterprise and the balance will be made by the plan beneficiary making this an much appreciated benefit to workers.
Look at a great example of dental benefits offered by an corporation:
– A group dental plan is a program where the cost is based on the fact that there will be a bigger group of participants belonging to the program. It may be a preferred dentist program, or PDP, meaning that the employees on the plan will have to choose their dental plan provider from a a pre-determined list of dentists that have all signed on to the terms of the plan. The pool of dentists may be quite high. When dentists sign on this agreement they agree to give lower cost benefits to the employees on the plan. The reduced billing can be as much as 35%. The dentists are audited thereby making sure all beneficiaries receive the same standard of care.
Corporation dental health plans are tempting to an staff due to the rigid laws regulating them. Unfortunately there are few and frequently no laws administrating discount dental plans meaning that people may be ripped off by less than honest discount dental  plans that propose affordable dental care but do not deliver. When a worker is under the umbrella of a organization dental insurance policy they can be assured that the organization their dental insurance is being sourced through is governed under the clout of the law.
Attract and retain staff with a enterprise dental plan. Talk to a qualified Benefit Consultant TODAY!

This article is written by Benefit Consultants Please visit our site for other employment and benefit articles.